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Ryan Freedman
General Partner
Investment Interest Areas
PropTech, ConTech, Digital Health & Wellness, FinTech
Journey
Ryan Freedman is an entrepreneur turned investor on a never-ending journey to bring efficiency and innovation to the real world. Prior to Alpaca, Ryan founded Corigin, a real estate investment firm with $600 million AUM. He led this firm with a lens towards innovation and has been at the forefront of analyzing and adopting real estate technology to enhance operations and investment decisions. To that end, Corigin was an early pioneer of the co-living concept, infusing experience and community into multi-family long before others thought to. In 2008, Ryan co-founded Coral Capital, a tech-enabled commercial finance operation that has provided over 1.5 billion in financing to small businesses. His obsession with technology and efficiency informed his natural progression from a real estate executive to a venture capitalist and PropTech investor.
Board Seats
Zeel, Prevu
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Aubrie Pagano
General Partner
Investment Interest Areas
Female Consumer, Global Commerce Infrastructure, Virtual Communities, Food Supply Chain
Journey
Aubrie brings experience from both sides of the New York City startup ecosystem as both an operator and investor. Most recently, she built and sold her cult-favorite apparel and gifting brand, Bow & Drape. Aubrie drove the omni-channel brand to profitability by retailing online DTC and in over 350 Nordstrom, Bloomingdale’s, Macy’s and Hudson’s Bay stores. Toward the end of her Bow & Drape journey, she spent time leading investments out of XFactor Ventures, an early stage fund of female operators backing startups with at least one female founder. There, Aubrie led investments in companies like Maude, Shiru, Pod Foods, and Tiny Organics. Prior to the above, she started her career at Fidelity Investments in the company’s internal strategy group and was a Harvard ’08 graduate.
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David Goldberg
General Partner
Investment Interest Areas
Marketplaces, Subscription Commerce, Shifting Demographics, Sharing Economy
Journey
After coming off his own entrepreneurial journey as Founder/CEO of FreshNeck, David joined Alpaca in 2014. He relies on empathy and personal experience to form deep bonds with founders and add value where it matters most. David enjoys partnering with startups on high-level strategy and building scalable ‘operating systems’ consisting of structured priorities and OKRs. Before getting the startup bug, David spent his early career in finance and law at the University of Miami and Fordham University. He spent three years as an Assistant District Attorney, representing the people of New York, and following that, spent three years across Merrill Lynch and Jefferies & Co.
Board Seats
The Inside, Renoviso, Minibar, Perch Interactive, Ocean Freight Exchange
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Erica Amatori
Head of Marketing
Investment Interest Areas
Consumer, Subscription Commerce, FinTech
Journey
After leading growth on the startup side, Erica joined Alpaca to amplify the brand, as well as the ones we invest in. As Head of Marketing, she enjoys working closely with founders on their growth and launch strategy, while building a reliable platform they can utilize across their journey. This includes everything from supporting fundraising efforts to providing team and leadership development. In her past life, Erica led omni-channel marketing at Burrow and Otherland, two venture funded direct-to-consumer brands. Her interest in venture flourished from advising companies in growth as a Venture Partner at NextGen VC. She holds a degree in both Marketing and Psychology, with a concentration in Business Analytics, from The College of William and Mary.
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Daniel Fetner
Principal
Investment Interest Areas
PropTech, ConTech, Marketplaces, FinTech
Journey
Daniel’s interest in PropTech derives from his family roots in real estate. Between his immediate family, extended family, and in-laws, he’s seen the pain points and opportunities from many major stakeholder perspectives—builders, developers, brokers, landlords, owners, and investors. His thesis is that Real Estate is the largest asset class in the world, but the most antiquated industry. While funding in the space has picked up over the last few years, he believes we’re still in the very early innings. Daniel began his career at J.P. Morgan’s Private Bank where he built a book of business focused on Silicon Alley Entrepreneurs and Investors. Later, he tried his hand at entrepreneurship by co-founding two companies – one in Wealth Tech (Instrument Capital) and the other in Construction Tech (Soil Connect). He received his MBA from The Wharton School at the University of Pennsylvania.
Board Seats
Trade Hounds
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Eric Schoenbach
Associate
Investment Interest Areas
B2B Marketplaces, Consumer, Global Commerce Infrastructure, EdTech
Journey
Eric is passionate in early stage companies who bring groundbreaking ideas and some initial traction to the table, but still have a lot of unknowns. He finds the most rewarding aspect to be thinking through and solving early issues with companies in order to help them scale to something incredible. Prior to joining Alpaca, Eric was an Analyst at Company Ventures where he supported the firm’s sourcing, investment, and fundraising activities. He began his career in Investment Banking, working for two years with Lazard in their Chicago office. While there, Eric provided advice on corporate finance and M&A for companies primarily in the industrial and healthcare industries. He graduated with honors from Northwestern University with a BA in History and Legal Studies.
Our Expert Network

Farryn Weiner
Founder/CEO, FarrynHeight
Previous companies
Sweetgreen, Michael Kors

Jeff Justice
Global VP CX, Stack Overflow
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WeWork, Dropbox

Marissa Peretz
Founder, SiliconBeachTalent
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Tesla

Adam Landsman
VP Biz Dev, Clear
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Transfix, Honest Buildings, Seamless

Mark Chou
Founder & Managing Partner, Bradhurst Ventures
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Away, Ralph Lauren, Blackstone

Ilana Brown
VP of Customer Success, Seven Rooms
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Stella Service

Matthew Zehner
CEO of Zehner
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Sapient

Ignacio Figueras
Renown Athlete & Board Member
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furboTV, Ralph Lauren

Imran Patel
Head of BD, Quip
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Founder

Ashutosh Panchang
Director of Operations, Burrow
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Peloton, Blue Apron

Justin Washington
Product at Community
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Snap, Twitter, Apple

Emily Woods
e-Commerce Consultant
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Walmart, Jet

Christina D'Avignon
Product Lead, Instagram
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Ringly

Jonathan Gass
Founder, Nomad Financial
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Vimeo

David Bowcott
Global Director of Innovation, Aon
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Marsh Canada

Mike Schanbacher
Head of Growth, Hawthorne
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Quip, NYTimes

Lalit Kapoor
Director of Engineering, Medium
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VTS, Techstars

Aaron Toppston
Managing Director, Walsh (Construction)
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AON

Zack Myers
VP & General Manager, CareMore Health
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BCG

Sara Raffa
Co-Founder, Coterie
Previous companies
Daily Harvest, PwC

RJ Cilley
Chief Digital Officer, Hudson Bay Company
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PWC

Nick Herinckx
Founder, Bluefield Coaching
Previous companies
Obility, Anvil Media

David Osborne
Director Special Projects, Noom
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Obama, Gates Foundation

Kristin Thayer
Senior Director of Partnerships/Sales, 1st Dibs
Previous companies
Uber, FB, a16z

Samer Hamadeh
CEO, Zeel
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Vault

Matthew Hertz
Co-founder, Second Marathon
Previous companies
Birchbox, Shyp, Rent the Runway

John Liftin
Senior Counsel, Fried Frank
Previous companies
D.E. Shaw

Alex Realmuto
CEO, Rubix Agency
Previous companies
Leesa

Brian Davis
Co-founder, Supersapiens
Previous companies
Civana, Blakely Ventures